The REBNY Listing Service Universal Co-brokerage Agreement Rules and Regulations state the rules for co-broking in New York City. Co-broking is when a home buyer and seller’s brokers coordinate a deal. REBNY-Universal...
Author - Marketproof
Owner Outreach Playbook: Build Market Coverage & Convert Owners with Marketproof
An owner outreach playbook that helps real estate brokers systematically build market coverage and generate owner conversations. Successful owner outreach isn’t about reaching more people. It’s about showing up...
Why Marketproof’s Owner Outreach Delivers Better Results Than Traditional Skip Tracing
If you’ve ever paid for skip tracing, you know the challenge: sifting through lists to find which contacts are actually accurate. Wrong phone numbers. Outdated addresses. People who haven’t owned the...
Manhattan Resale & New Development All Cash Buyers Tracking Chart (November 2025 Update)
How has the % of cash buyers for Manhattan’s new development and resale condos changed over time? Nov 2025 UPDATE: Cash purchases in the new development market surged again in September, reaching a high of 74%...
Manhattan co-ops maintain sales share, but condos get price premium (November 2025 Update)
Since the first Manhattan condo was launched in 1965, nearly 3,000 condos have been developed with 115,000 units. Before condos, though, Manhattan was filled up with co-ops. You might expect that condo sales would have...
Marketproof Marketing Center Success: Impactful Reports, Posts, Newsletters, and Postcards Instantly
Marketproof strives to make real estate information easily accessible and sharable. We’re here to help you be more efficient and even better at what you do. Marketproof Pro subscribers can create impactful, data-driven...
Marketproof Marketing Center Success: Creating Comp Reports that Win More Deals
With Marketproof Pro’s Marketing Center, real estate agents can quickly create polished comparative market reports (CMA) that present a property’s market price and support that price by comparing it with recently...
Marketproof New Development & Olshan Luxury Reports Surprising Divergence (May 19-25, 2025)
Listen to an interactive podcast of this post This briefing document summarizes the key themes and data points from the Marketproof “New Dev Market Report May 19-25 + New Sales Launches” and the...
No Heavy Lifting: How Marketproof’s AI is Transforming Real Estate Marketing
Listen to this blog post as an interactive podcast As real estate enters a new era of digital transformation, brokers are expected to be information experts, marketing gurus, and content creators all at once. Clients...
Marketproof Pro Success: Smarter NYC Real Estate Research
Marketproof Pro empowers you with a full suite of research tools that help you move faster, advise smarter, and win more business. Whether you’re searching by map, tracking market trends, or diving into past...


