Cold email remains one of the most effective ways for NYC real estate agents to reach property owners, but the bar keeps rising. Instantly.ai just released their 2026 Cold Email Benchmark Report — analyzing billions of...
Tag - Owner Outreach
Marketproof Playbooks: Step-by-Step Guides to Win More Listings
The best listings don’t come from waiting. They come from working your market with the right data and a smart plan. That’s why we built the Marketproof Playbooks: practical, step-by-step guides that show you...
Expired Listings Playbook: Find and Win Expired Listings with Marketproof
When a listing expires, it signals something specific: an owner wanted to sell, hired a broker, and the property didn’t trade. The motivation is still there. What’s missing is a new plan and the right broker...
Owner Outreach Playbook: Build Market Coverage & Convert Owners with Marketproof
A step-by-step playbook for real estate brokers who want to build market coverage and generate owner conversations. The brokers who consistently win listings aren’t the ones sending the most emails. They’re...
Why Marketproof’s Owner Outreach Delivers Better Results Than Traditional Skip Tracing
If you’ve ever paid for skip tracing, you know the challenge: sifting through lists to find which contacts are actually accurate. Wrong phone numbers. Outdated addresses. People who haven’t owned the...


