Blocks & Lots

Marketing Center: How to Create a Market Report

With Marketproof Pro‘s Marketing Center, you create market reports, social posts, newsletters, and postcards in minutes.

This video showcases the Market Report section of the Marketing Center and what you can do with your market report, using examples such as email attachments and Issuu’s flipbook creator.

Video Transcript:

I’m going to show you how to create a market report using the Marketing Center and some examples of what you can do with it.

With the Marketing Center, you can create market reports for the overall market, new development, luxury, condo, co-op, and townhouse markets, each with its own unique template.

For this example, I’m going to create a Market Overview Report, which will give us a marketwide report, but also separate reports for condo, co-op, and single family. 

Once you click, “Preview & Customize”, you’ll see the market report created automatically for NYC. With information on contracts, days on market, closings, and more, your market report is good to download and go if you like how it is. 

However, you can do a lot more with this market report to make it more personal to you. 

On the top, we have this bar with several sections to customize. First is Brand. Here you can easily upload your logo and add your contact information to have it on your report. With themes, you can customize the look of your report. We have a variety of predefined themes to choose from. If you click on Custom Options, you can then customize it even further by choosing the font style of either Bold or Elegant. Then you can change the color scheme and pick a specific color for every aspect of your report including the accent, text, and background. 

Area will change what exactly your report will highlight. Search for any borough or neighborhood to showcase specifically that area to highlight. For example, I’ll put in Upper East Side, but also Upper West Side to showcase how specific you can get. You can also click on “map” and click on areas you want to showcase or use this polygon tool from the sidebar to draw an area to highlight. For example I’m mark Billionaire’s Row to add that to the report. Then just click “Update” to have your report reflect the changes you made, showcasing only the areas you wanted. Then with Date, you can choose the time range you want your report to be. There are many different options including a custom time range.

Your report is written automatically for you which can be edited if you’d like with “Copy.”

Once you are satisfied with your report, click on “Download Report”, and it’ll save your market report as a PDF, allowing you to use it anywhere else.

Now, let me show you what you can do with your market report. One is a simple and effective way, which is your email. For example, you can send the report to your client to provide market insights. In Gmail, just add a quick note and attach the PDF file. Now your email will have your market report as an attachment for your client to view and download. 

Another example is the website Issuu, in which you can create a flipbook of your report that you can post on your website to offer content that can help generate leads. It’s simple to use in which you click “Upload File”, click on your report, and Issuu will automatically create a flipbook of your report. Once you hit “Publish,” you’ll be able to share this flipbook with the link that is given.

With that, you now have a customized market report made in a few minutes now part of your upcoming marketing with some examples on how to use it.

Be sure to explore the other sections of Marketing Center to make social posts, newsletters, and postcards today.

Marketproof Pro subscribers can use Marketing Center today.

Sign up for a free 7-day trial to use Marketing Center and the rest of Marketproof Pro.

Photo courtesy of Quay Tower.

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